We collaborated with Dogways, a groundbreaking app that allows its users to create events for their dogs and invite others. We helped shape their brand identity and the product design of the app, along with other promotional materials.
Dogways helps create a community where dogs thrive and friendships flourish
Socializing plays a crucial role in a dog's healthy development. Dogways goes beyond being just a social app – it connects dogs in the same area, giving dog caregivers the power to create and join events.
A professional brand that breaks conventions
The brand identity is designed to achieve a balance between sophistication and friendliness. The goal was to stay away from most brands targeted toward dog parents, which are often too naive or childish. The app icon includes a silhouette of two dogs side by side. The head of both dogs cleverly resembles the familiar gesture of a 'like' button, adding a subtle meaning to the logo.
The go-to app for staying informed about local dog events
We conceptualized the functionalities of the app by using wireframes and defining every step of the user journey. The result is an app that provides a simple way to organize meet-ups for dog caregivers. The app allows users to discover new activities to do with their dogs in the neighborhood and share photos as they happen.
From concept to community and beyond
We helped Dogways create a powerful tool for organizing dog meet-ups and discovering local activities, fostering a vibrant community for dog parents. With its professional brand identity, Dogways is well-positioned to capitalize on the growing demand for pet tech solutions.
To produce amazing results, you need a partner you can trust.
This project is the result of a powerful collaboration between our client's vision and industry knowledge and our design expertise.
If you're looking for a design partner, contact us and let’s create something amazing together.